Personalized experiences. Higher conversions.
Made simple.
Fragmatic is real-time web personalization powered by AI Agents and Topic Analytics — clarity and control for conversion-driven marketers, without the clutter.
Human-led, AI-assisted—every step.
Here's how personalization works with Fragmatic
A clear step-by-step view of how you'll go from setup to measurable results.
Setup
Onboard quickly
Step 1 of 5 - Web Personalization

re:Call— Turn anonymous visitors into returning customers
Sync consented segments, including anonymous visitors to Meta, Google, and LinkedIn as ready-to-target cohorts, with real-time updates that keep campaigns aligned.
Real-Time Cohort Targeting
Sync consented segments to ad platforms the moment they update so paid and onsite journeys stay aligned.
One Story, Everywhere
One story, everywhere: mirror on-site copy and offers in ads; stay consent-safe with automatic expiries and audit-ready logs.
Privacy-First Delivery
Privacy-first by design, no raw PII ever leaves Fragmatic. Sync at cohort level using pixels, tags, or hashed IDs.
Reactivation Loop
Re-engage automatically, resume journeys, or account actions to drive re-engagement and conversion.
re:Call— Turn anonymous visitors into returning customers
Sync consented segments, including anonymous visitors to Meta, Google, and LinkedIn as ready-to-target cohorts, with real-time updates that keep campaigns aligned.
Real-Time Cohort Targeting
Sync consented segments to ad platforms the moment they update so paid and onsite journeys stay aligned.
One Story, Everywhere
One story, everywhere: mirror on-site copy and offers in ads; stay consent-safe with automatic expiries and audit-ready logs.
Privacy-First Delivery
Privacy-first by design, no raw PII ever leaves Fragmatic. Sync at cohort level using pixels, tags, or hashed IDs.
Reactivation Loop
Re-engage automatically, resume journeys, or account actions to drive re-engagement and conversion.
Hyper-personalize experiences for your visitors
Improve conversions and CX together. With 100+ parameters in our segment builder, create the right experience for the right visitor.
Marketing Stage
One gauge that blends Awareness, Consideration, Conversion and Retention scores for instant lifecycle targeting.
Topic Affinity
AI-derived interest clusters that reveal what each visitor cares about.
Session Quality
Real-time intent score that ranks every session by likelihood to convert.
Behavioral Signals
Track goal completions, form abandons, key page visits, and other in-session actions you can act on instantly.

Personalization ideas mined from GA4
Turn GA4 traffic into tactics. Connect read-only GA4 and instantly get 15 actionable ideas, 5 each to Amplify, Engage and Retain.
Connect Fragmatic to your stack
Set up native connectors for Klaviyo, Mailchimp, Google Ads, Meta, HubSpot, LinkedIn, Salesforce, and more—keep data flowing across your stack.
Why teams pick Fragmatic.
Clarity, speed, and governed AI—without the enterprise bloat.
Insights driven by AI.
Recommendations contextual to your ICP and industry. AI, but actually AI.
Fastest Experience Delivery.
Tiniest tracker footprint. Flicker-free delivery.
Absolutely real-time.
Unlike lagging analytics, see performances as it happens.
AI Semantic Insights.
AI analyzes your content and visitor intent to help you personalize for them smartly.
Reducing
marketer
decision
fatigue
while
improving
visitor
experience
—
one
launch
at
a
time.
Start shipping personalization that converts.
Human-led, AI-assisted—every step.


